Educational Articles

These articles are for the use and benefit of WiFCA members. Publishing and reprinting are not authorized without the permission of the author.

  Link   Dealing with \"Be Backers\"
  Link   Becoming the Store of Choice
  Link   Coaching Your Employees
  Link   Flooring on the Internet
  Link   Goal Setting
  Link   Knowing Your Customer
  Link   Managing Change circa 2007
  Link   Market Research Can Help Us Sell
  Link   Marketing 101
  Link   Plan for Your Successor
  Link   Selling the Whole Package
  Link   The Numbers Game Part 1
  Link   The Numbers Game Part 2